Title: Understanding Communication Research Methods: A Theoretical and Practical Approach
Authors: Stephen M. Croucher, Daniel Cronn-Mills
Publisher: Routledge
Description:
“Understanding Communication Research Methods: A Theoretical and Practical Approach” by Stephen M. Croucher and Daniel Cronn-Mills provides a comprehensive overview of communication research methods from both theoretical and practical perspectives. Although the binding type is specified as “Unknown,” it is likely to be a paperback edition, given the format commonly used for academic texts.
Published by Routledge, this book offers insights into various communication research methodologies, including quantitative, qualitative, and critical approaches. Through clear explanations, illustrative examples, and practical applications, the authors guide readers through the process of designing, conducting, and interpreting communication research studies.
With updated content reflecting the latest advancements in communication research and technology, this book equips students and researchers with the knowledge and skills needed to navigate the complexities of communication research in both academic and professional settings. Whether used in communication studies courses or as a reference for communication professionals, “Understanding Communication Research Methods” serves as an invaluable resource for understanding the theoretical foundations and practical applications of communication research.