Title: Strategic Management: A Competitive Advantage Approach, Concepts (16th Edition)
Authors: Fred R. David, Forest R. David
Publisher: Pearson
Description:
“Strategic Management: A Competitive Advantage Approach, Concepts” in its 16th Edition, authored by Fred R. David and Forest R. David, provides a comprehensive and contemporary overview of strategic management concepts. Published by Pearson, this edition offers updated content reflecting the latest advancements and best practices in strategic management. The book covers essential topics such as strategic analysis, formulation, implementation, and evaluation, with a focus on achieving and sustaining competitive advantage in dynamic business environments. With a blend of theory and practical insights, the authors present strategic management concepts in a clear and accessible manner, making it suitable for both students and practitioners. Through case studies, examples, and strategic management models, readers are equipped with the knowledge and skills necessary to develop and execute effective strategies that drive organizational success. Whether you’re a student studying strategic management or a business professional seeking to enhance your strategic thinking and decision-making skills, this edition serves as an invaluable resource for understanding and applying strategic management concepts in today’s competitive landscape.