Patterns of Entrepreneurship Management 5th Edition:
Summary: “Patterns of Entrepreneurship Management” provides a comprehensive overview of entrepreneurship and small business management. This book explores various patterns and strategies employed by successful entrepreneurs and business owners, covering topics such as opportunity recognition, business planning, financing, marketing, and growth strategies. It emphasizes the importance of creativity, innovation, and strategic thinking in entrepreneurial ventures. With its real-world case studies, practical insights, and actionable advice, this book serves as an essential resource for aspiring entrepreneurs and business students looking to understand the dynamics of entrepreneurship and effective management practices.
Authors: Jack M. Kaplan and Anthony C. Warren are the authors of this book.
Publisher: Wiley
Publication Year: 2016
ISBN-10: 1118975333
ISBN-13: 978-1118975333