Title: Managerial Economics: Foundations of Business Analysis and Strategy, 13th Edition
Authors: Christopher R. Thomas, S. Charles Maurice
Publisher: McGraw-Hill Education
Content Description:
“Managerial Economics: Foundations of Business Analysis and Strategy,” now in its 13th Edition, authored by Christopher R. Thomas and S. Charles Maurice, and published by McGraw-Hill Education, provides a comprehensive foundation in managerial economics for business students and professionals. This edition offers updated content reflecting the latest theories, methodologies, and applications in the field, ensuring relevance and accuracy for readers. The book covers key topics such as demand analysis, production and cost analysis, market structure and pricing strategies, strategic decision-making, and government regulation. With a focus on practical applications and real-world examples, Thomas and Maurice equip readers with the analytical tools and strategic insights necessary to make informed business decisions and achieve competitive advantage. Whether used as a textbook for business courses or as a reference for business professionals, “Managerial Economics” serves as an invaluable resource for understanding and applying economic principles in business analysis and strategy.