Managerial Economics, 12th Edition
Summary: “Managerial Economics” offers a comprehensive exploration of economic concepts and principles as they apply to managerial decision-making in various business contexts. The 12th edition delves into topics such as demand analysis, production and cost analysis, pricing strategies, and market structure, providing readers with the analytical tools necessary to optimize business performance in dynamic markets. With its focus on real-world applications and practical examples, this edition equips students with the skills to analyze economic data, evaluate business strategies, and make informed decisions in today’s competitive business environment.
Author: Mark Hirschey
Publisher: Cengage Learning
Publication Year: 2015
ISBN-10: 1305259335
ISBN-13: 978-1305259331