Title: Psychology of Social Media: Understanding Online Behavior
Author: Mia Palmer
Publisher: Cognella Academic Publishing
Description:
“Psychology of Social Media: Understanding Online Behavior” offers a comprehensive exploration of the psychological underpinnings of social media usage. Authored by Mia Palmer, this book delves into the intricate dynamics of human interaction in the digital age, shedding light on the psychological motivations, behaviors, and effects associated with social media platforms. Drawing from research in psychology, communication studies, and sociology, Palmer examines topics such as self-presentation, identity construction, social influence, online relationships, and the impact of social media on mental health and well-being. With a focus on critical analysis and practical insights, this book provides readers with a deeper understanding of the ways in which social media shapes individual perceptions, attitudes, and behaviors. Whether you’re a student, researcher, or practitioner interested in the intersection of psychology and technology, “Psychology of Social Media” serves as an invaluable resource for navigating the complexities of online social interaction.