Introduction to Behavioral Research Methods — Books a la Carte (7th Edition)
Summary: “Introduction to Behavioral Research Methods” offers a comprehensive introduction to the principles and practices of behavioral research. Through clear explanations and illustrative examples, the book covers key topics such as research design, data collection methods, data analysis techniques, and ethical considerations in research. With its practical approach and emphasis on real-world applications, the book provides students with the essential knowledge and skills needed to conduct effective behavioral research.
Authors: Mark R. Leary
Publisher: Pearson
Publication Year: 2019
ISBN-10: 0135216120
ISBN-13: 978-0135216121