Title: Impact: A Guide to Business Communication, Ninth Edition
Authors: Margot Northey, Jana Seijts
Publisher: Pearson
Description:
“Impact: A Guide to Business Communication” by Margot Northey and Jana Seijts, now in its ninth edition, is a comprehensive resource for mastering effective communication in the business realm. This edition covers a wide range of communication strategies essential for success in various professional settings. From interpersonal skills to digital communication, the book offers practical advice and real-world examples to enhance communication proficiency. With a focus on clarity, persuasion, and audience engagement, “Impact” equips readers with the tools needed to navigate modern business communication challenges confidently. Whether you’re a student or a seasoned professional, this book provides valuable insights to help you communicate effectively and achieve your goals in the corporate world.