Author: Robert M. Grant
Publisher: Wiley; 8th edition (January 22, 2013)
ISBN-10: 111994189X
ISBN-13: 978-1119941897
Description:
“Contemporary Strategy Analysis: Text Edition” by Robert M. Grant offers an in-depth exploration of modern strategic management concepts. In this 8th edition, Grant provides a comprehensive overview of strategic analysis, formulation, and implementation, making it an ideal resource for students and professionals in the field.
Covering key topics such as industry analysis, competitive dynamics, strategic positioning, and innovation, this textbook equips readers with the tools to navigate complex business environments and develop effective strategies. With clear explanations, case studies, and practical insights, “Contemporary Strategy Analysis” is essential for understanding and applying strategic management principles in today’s competitive landscape.