Title: Capital Campaigns: Strategies That Work, 4th Edition
Author: Andrea Kihlstedt
Publisher: Jones & Bartlett Learning
Description: “Capital Campaigns: Strategies That Work,” authored by Andrea Kihlstedt, presents a comprehensive guide to planning and executing successful capital campaigns. In this fourth edition, readers are provided with proven strategies and best practices for fundraising campaigns aimed at financing major projects, acquisitions, or expansions for nonprofit organizations. Kihlstedt covers essential topics such as campaign planning, donor cultivation, prospect research, solicitation techniques, stewardship, and campaign evaluation. With updated content reflecting the latest trends and innovations in fundraising, this edition offers practical insights and real-world examples to guide organizations through every phase of the campaign process. Whether you’re a fundraising professional, board member, or nonprofit leader, this book serves as an indispensable resource for maximizing fundraising effectiveness and achieving fundraising goals through strategic capital campaigns.