Title: Business Communication Today, Global Edition, 15th Edition
Authors: Courtland L. Bovee, John V. Thill
Publisher: Pearson
Description: “Business Communication Today, Global Edition,” now in its 15th edition, offers a comprehensive and culturally sensitive approach to understanding and practicing effective business communication in a global context. Authored by Courtland L. Bovee and John V. Thill, this textbook covers essential topics such as communication theory, interpersonal communication, written and oral communication, and digital communication channels. The Global Edition integrates global perspectives, cultural nuances, and diverse communication practices from around the world, providing students with a broader understanding of business communication in international settings. With its practical focus and real-world examples, the book equips students with the knowledge and skills needed to communicate effectively across cultures and borders. Whether you’re a student studying business communication or a professional seeking to enhance your global communication skills, this edition serves as an invaluable resource for mastering the art of effective communication in today’s interconnected business world. Published by Pearson, this edition upholds the publisher’s reputation for delivering high-quality educational materials in business communication.