Business and Administrative Communication, 12th Edition:
Summary: “Business and Administrative Communication” is a comprehensive guide to effective communication in business settings. In this 12th edition, the book covers key topics such as business writing, oral communication, interpersonal communication, cross-cultural communication, and communication technologies. It provides students with practical skills and strategies for communicating effectively in various business contexts, including meetings, presentations, interviews, and written correspondence. The textbook emphasizes the importance of clear, concise, and persuasive communication in achieving organizational goals and building professional relationships. With its focus on practical applications and real-world examples, “Business and Administrative Communication” serves as an essential resource for students studying business communication, as well as professionals seeking to enhance their communication skills in the workplace.
Authors: Kitty O. Locker and Donna S. Kienzler are the authors of this textbook. They are esteemed educators and communication experts with extensive experience in business communication.
Publisher: McGraw-Hill Education
Publication Year: 2018
ISBN-10: 1259694340
ISBN-13: 978-1259694340