Title: Management Information Systems: Managing the Digital Firm (16th Edition)
Authors: Kenneth C. Laudon, Jane P. Laudon
Publisher: Pearson
Description: “Management Information Systems: Managing the Digital Firm” by Kenneth C. Laudon and Jane P. Laudon provides a comprehensive overview of management information systems (MIS) in its 16th edition. This textbook covers essential topics such as information technology infrastructure, data management, e-commerce, business intelligence, and enterprise systems. Through clear explanations, real-world examples, and practical applications, students gain insight into how organizations use information systems to achieve strategic objectives and gain competitive advantages. The 16th edition incorporates the latest developments in technology, including discussions on cloud computing, big data analytics, mobile computing, and social media. Whether students are pursuing careers in business, technology, or related fields, “Management Information Systems” serves as an essential resource for understanding and managing digital technologies in the modern business environment.