Title: Principles of Supply Chain Management: A Balanced Approach, 5th Edition
Authors: Joel D. Wisner, Keah-Choon Tan, G. Keong Leong
Publisher: Cengage Learning
Description:
The 5th edition of “Principles of Supply Chain Management: A Balanced Approach” authored by Joel D. Wisner, Keah-Choon Tan, and G. Keong Leong provides a comprehensive and contemporary overview of supply chain management principles and practices. This edition offers a balanced perspective on supply chain management, covering both theoretical concepts and practical applications. The book explores key topics such as supply chain strategy, demand forecasting, inventory management, logistics, distribution, and global supply chain management. Additionally, it delves into emerging trends and challenges in supply chain management, including sustainability, risk management, and digital transformation. Through real-world examples, case studies, and interactive exercises, Wisner, Tan, and Leong equip readers with the knowledge and skills necessary to optimize supply chain performance and drive organizational success. Whether you’re a student studying supply chain management or a practitioner in the field, this authoritative resource serves as an invaluable guide to mastering the principles and practices of supply chain management in today’s dynamic business environment.