Title: Essentials of Negotiation, 7th Edition
Author: Roy J. Lewicki, Bruce Barry, David M. Saunders
Publisher: McGraw-Hill Education
Description:
“Essentials of Negotiation” (7th Edition) by Roy J. Lewicki, Bruce Barry, and David M. Saunders is a comprehensive guide to mastering the art and science of negotiation. This edition provides updated content and practical insights into negotiation strategies, tactics, and principles, catering to both novice negotiators and experienced professionals. From understanding negotiation fundamentals to navigating complex multi-party negotiations, the book covers a wide range of topics essential for success in various negotiation contexts. With real-world examples, case studies, and interactive exercises, the authors provide readers with the tools and techniques needed to achieve win-win outcomes, build relationships, and resolve conflicts effectively. Whether used in academic courses or professional settings, “Essentials of Negotiation” remains an invaluable resource for honing negotiation skills and achieving optimal results in diverse personal and professional settings.