Managerial Economics and Strategy — MyLab Economics with Pearson eText Access Code, 3rd Edition:
Summary: “Managerial Economics and Strategy” provides a comprehensive analysis of the intersection between economics and business strategy, offering insights into how firms make decisions in a competitive environment. This third edition covers key topics such as demand analysis, production and cost analysis, pricing strategies, game theory, and strategic decision-making. With a focus on real-world applications and case studies, the book equips readers with the tools and frameworks necessary for understanding and navigating the complexities of managerial economics. Access to MyLab Economics with Pearson eText enhances learning with interactive resources and assessment tools.
Authors: Jeffrey M. Perloff and James A. Brander are the authors of this book.
Publisher: Pearson
Publication Year: 2018
ISBN-10: 0134472762
ISBN-13: 978-0134472768