Title: Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace, 8th Edition
Summary:
Content Overview:
“Business Communication Essentials” offers a comprehensive guide to mastering fundamental skills essential for success in the modern workplace. Authored by Courtland L. Bovee and John V. Thill, this eighth edition is tailored for the mobile-digital-social workplace, providing insights into effective communication strategies in today’s rapidly evolving business landscape. The textbook covers a wide range of topics, including professional writing, interpersonal communication, digital media, and cross-cultural communication. Through real-world examples, practical exercises, and case studies, readers learn how to communicate effectively across various platforms and contexts, fostering collaboration, innovation, and professional growth in the digital age.
Authors:
Courtland L. Bovee: Courtland L. Bovee is an esteemed author and professor known for his expertise in business communication and marketing. With decades of experience in teaching and writing, Bovee has authored numerous textbooks and articles on communication and business topics, helping students develop essential skills for success in the workplace.
John V. Thill: John V. Thill is a renowned communication expert and educator specializing in business communication, digital media, and technology. He has co-authored several bestselling textbooks and has extensive experience teaching communication courses at the undergraduate and graduate levels. Thill’s practical approach to teaching communication skills resonates with students and professionals alike, empowering them to excel in today’s dynamic business environment.
Publisher:
“Business Communication Essentials: Fundamental Skills for the Mobile-Digital-Social Workplace, 8th Edition” is published by Pearson