Title: Visual Communication Design: An Introduction to Design Concepts in Everyday Experience (Required Reading Range)
Summary:
“Visual Communication Design: An Introduction to Design Concepts in Everyday Experience” authored by Meredith Davis and Jamer Hunt is an indispensable resource offering insights into the fundamental principles of visual communication design in everyday life. Through clear and concise explanations, this book delves into various design concepts, including typography, layout, color theory, and composition, elucidating their role in conveying messages effectively. With practical examples drawn from advertising, branding, digital media, and environmental graphics, the authors demonstrate how design influences human behavior and shapes our interactions with the world around us. Whether for students or professionals, this book serves as an essential guide to understanding and applying design principles in diverse contexts.
Authors:
Meredith Davis is a respected educator and scholar in the field of design studies. She has made significant contributions to design education and has authored numerous publications on design theory and practice.
Jamer Hunt is a renowned designer, educator, and author known for his expertise in design thinking and innovation. He has taught at leading design schools and has played a key role in shaping design education and research.
Publisher:
The book is likely published by Bloomsbury Visual Arts.