Title: Business in Action, 8th Edition
Authors: Courtland L. Bovee, John V. Thill
Publisher: Pearson
Description: “Business in Action,” now in its 8th edition, offers a comprehensive exploration of the dynamic world of business. Authored by Courtland L. Bovee and John V. Thill, this textbook covers essential topics such as business environments, management, marketing, operations, finance, and ethics. The 8th edition reflects the latest trends, developments, and challenges shaping the business landscape, including globalization, digital transformation, sustainability, and social responsibility. With its practical approach and real-world examples, the book provides students with a deep understanding of business concepts and practices, equipping them with the knowledge and skills needed to succeed in today’s competitive business environment. Whether you’re a student studying business or a professional seeking to enhance your business acumen, this edition serves as an invaluable resource for gaining insights into the fundamentals of business operations and strategies. Published by Pearson, this edition upholds the publisher’s reputation for delivering high-quality educational materials in business education.